Bill Fotsch, Founder and Head Coach

Bill Fotsch

The “Open-Book Management Guru, Bill Fotsch has helped more than 400 companies boost employee engagement and increase customer retention over the past 25 years.

Not only has Bill worked with industry majors such as Southwest Airlines, BHP-Billiton, Harley-Davidson, Roadway Express, Carlson Travel, Scottish Hydro Electric, and Capital One, but he has also coached small to medium-sized, privately owned businesses. As Head Coach at Great Game of Business, he spent two decades applying open-book management principles to help businesses deliver results through a highly motivated staff.

In the initial years of his career, Bill gained experience in management, marketing and consulting at organizations such as Briggs & Stratton, Bain & Company, Case International and Litton Industrial Automation. Today, as Founder and President of Open-Book Coaching, Bill’s mission is to inspire great business performance and wealth creation by applying open-book management principles.

“Get everyone involved in the business, with the goal of dramatically increasing value for shareholders, employees, and customers” is Bill’s mantra for successful open-book management.

Bill collaborates with his clients to provide performance management support, sales & marketing support, market research support, and strategic planning, as well as to improve a company’s performance culture.

Author or co-author of three online articles published by Harvard Business Review, Bill is a Bachelor of Science – Mechanical Engineering graduate from Marquette University and earned an MBA from Harvard Business School, where he graduated as a Baker Scholar. In the past, Bill has presented in varied speaking roles at numerous functions, including being a guest lecturer at University of Chicago Business School. In addition, he conducts webinar presentations on a regular basis.


 John Case, Director of Content

John CaseJohn’s an internationally known expert on open-book management. He’s the author of the classic works Open-Book Management and The Open-Book Experience: Lessons From Over 100 Companies Who Successfully Transformed Themselves. (You can order them here.)

He has written about open-book management for Inc.Harvard Business Review, and many other magazines, and was cofounder of the Open-Book Management Bulletin (back in the days when newsletters were actually printed on paper). He’s also coauthor of Equity: Why Employee Ownership Is Good for Business. John lives in Cambridge, Massachusetts.


CJ Brookover, Director of Administration and Legal Affairs


A licensed attorney who specializes in business law, CJ has experience in corporate compliance, regulatory issues, and strategic planning. She obtained her undergraduate degree from Case Western Reserve University and her JD/MHA degrees from Indiana University, where she graduated with distinction. CJ lives in Pittsburgh.




Natalie Disney, Editorial and Administrative Assistant

Natalie DisneyA Wisconsin native, Natalie graduated from the University of Wisconsin–Madison with a BA in English and then moved to Denver, where she lives now. She developed a strong interest in open-book management consulting by coordinating internal improvement efforts at a software company.




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