How To Win Against A Competitor's Low-Ball Price Bid

How To Win Against A Competitor's Low-Ball Price Bid


Sometimes a competitor makes an offer so aggressive that even your loyal customers can’t ignore it. Though they may love your product, your people, your brand, and what you stand for, there is just too much money at stake. How can you win without dropping your price and playing to their strengths?
Source: Forbes | How To Win Against A Competitor’s Low-Ball Price Bid

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